Communication for health and behavior change
Keywords:
Health communication, divulgation, behavior, effective message
Abstract
According to the World Health Organization, communication for health encompasses the study and use of communication strategies to inform and influence individual and community decisions that improve health. Communication is the transmission of messages between a sender and a receiver; It is a very powerful tool that, if used optimally, can have a favorable impact on the population, in several aspects. Communication for health could be of great help in informing people about issues that are essential for maintaining good health.
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References
1) Federación Internacional de Sociedades de la Cruz Roja y de la Media Luna Roja. Comunicación para propiciar el cambio de comportamiento destinada a los voluntarios comunitarios. Guía para los voluntarios. (2012). Ginebra. Retrieved from www.ifrc.org
2) Rainforest Alliance. (2018). Comunicación para el cambio social y de comportamiento | CNCG. Retrieved July 16, 2019, from http://www.usaid-cncg.org/comunicacion-para-el-cambio-social-y-de-comportamiento/
3) Mosquera Vásquez, M. (2005). Comunicación en salud: conceptos, teorías y experiencias. In ALAPSA (Ed.), Psicología de la salud: Temas actuales de investigación en Latinoamérica (pp. 209–230). Retrieved from https://dialnet.unirioja.es/servlet/articulo?codigo=5011600
2) Rainforest Alliance. (2018). Comunicación para el cambio social y de comportamiento | CNCG. Retrieved July 16, 2019, from http://www.usaid-cncg.org/comunicacion-para-el-cambio-social-y-de-comportamiento/
3) Mosquera Vásquez, M. (2005). Comunicación en salud: conceptos, teorías y experiencias. In ALAPSA (Ed.), Psicología de la salud: Temas actuales de investigación en Latinoamérica (pp. 209–230). Retrieved from https://dialnet.unirioja.es/servlet/articulo?codigo=5011600
Published
2019-07-31
How to Cite
1.
Fornasini M, Fornasini G, Muñoz Érika, Baldeón M. Communication for health and behavior change. PFR [Internet]. 2019Jul.31 [cited 2025Jun.24];4(2). Available from: https://www.practicafamiliarrural.org/index.php/pfr/article/view/100
Section
Brief communications
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